While other industries have been taking hits over the last few years, health and wellness continues to steadily grow and provide a variety of recession-proof jobs. Personal training is one career that definitely fits the bill, and could very well benefit from having people around with extra free time on their hands (exercise = stress relief, after all).
You might already be a gym rat and love giving your friends pointers, and maybe you've even considered personal training as a potential career goal. Anyone can get the necessary certifications and education, but there is a certain type of person that often makes for a more successful trainer than others.
As you begin exploring this great career, find out if you have the personality traits for success -- you're gonna need more than just discipline.
The economy's impact on college sports budgets will be a hot topic at the IMG Intercollegiate Athletics Forum in New York City on December 9 and 10.
The event is sponsored by SportsBusiness Journal, SportsBusiness Journal and IMG. Former National Football League Pro Bowl Quarterback Archie Manning will participate in a one-on-one interview.
Panel discussions will cover sports budgets in the current economy, driving revenue through new media, college television deals, maximizing facility revenues, and corporate partnerships and sponsorship agreements.
The forum should be of interest to anyone in a college sports career or anyone interested in moving into college sports.
If you're interested in advancing in a sports career focusing on auto racing, or getting your foot in the door, the Motorsports Marketing Forum could provide some opportunities.
For that matter, if you're interested in sports marketing, the forum also could be useful.
Hosted by SportsBusiness Journal and SportsBusiness Daily, the Motorsports Marketing Forum will be held on December 1 and 2 in Las Vegas, Nevada.
SportsBusiness Journal said the forum will allow participants to hear from officials from top corporate sponsors, teams, and leagues. They will talk about marketing plans in the current difficult economy. Hundreds of officials are expected to attend.
I recently was talking with a friend about the dramatic changes to sports web sites in the last few years, with many of them adding more video and offering fun features that may mix video, graphics, and print.
Newspaper sports sections often led the way on visual type features and I think the same type of trend is occurring on sports web sites, offering fans information in an entertaining fashion. Of course if you work in this field, it's important to keep thinking ahead and staying on top of new trends.
Some industry leaders will discuss their thoughts at the Fantasy Sports Association Sports Media and Technology Conference on November 12 and 13 in New York. Fantasy sports have become a big part of many of the leading sports sites. The event is sponsored by SportsBusiness Journal, SportsBusiness Daily, and the Fantasy Sports Association.
According to information about this year's program, it will feature a media power panel which will include leaders in broadcast, cable, and online space. In addition, participants will have the opportunity to hear from those who are leading the way in wireless distribution, social media, and fantasy sports.
According to SportsBusiness Journal, the event is expected to draw more than 400 of the industry's top executives from broadcast and cable networks, online properties, professional leagues and teams, media members, as well as technology and service providers.
If you're working in a sports career, you often will hear friends suggest they wish they were in your shoes. While it's true most people employed in sports careers find their work enjoyable, the positions still face the same challenges of other jobs.
Typically sports career jobs include very busy periods that require employees to be at their best. For instance, if you're an athletic director, the time before the busy fall season can become taxing. Sports information directors may face tough stretches before deadlines for media guides. It is important to be able to be at your best during these times.
Recently, many people employed in sports careers have faced the added challenge of performing top-level work with a smaller staff. A September survey by Watson Wyatt/WorldatWork revealed the layoffs brought on by the economic decline have brought a sharp decline in morale in remaining employees. With these ideas in mind, I did some research and used my own experience to suggest some ideas for increasing productivity and dealing with stressful times at work.
Top sports executives expect increased U.S. interest in the 2010 FIFA World Cup, as compared to the 2006 World Cup.
In an October survey of sports owners and top executives in the Turnkey Sports Poll, 43.66% of participants predicted at least a slight interest increase in soccer's top event, while 44.37% predicted the same level of interest.
In the same poll, 57.39% of the poll participants predicted at least slightly higher television ratings in the United States for the 2010 event.
I noticed many of the Cincinnati Bengals players have continued to wear the pink armbands they unveiled a few weeks ago for breast cancer awareness.
Also the Ben-Gals cheerleading squad also wore pink shirts during the Bengals' October 25 win against the Chicago Bears. These efforts have followed pink bats used on Mother's Day in baseball. In the sport I follow, Churchill Downs featured pink saddlecloths and reins during this year's Kentucky Oaks, a top race for three-year-old fillies.
Professional sports teams have conducted food drives and toy drives at their stadium or arena gates. Nearly every league and team features charitable efforts.
I think this type of work is important in sports. It's a great opportunity to raise awareness while creating a connection with fans. In turn, I think the opportunity to work with on these types of projects are another reason that sports careers often include a high level of job satisfaction.
With the release of the first Bowl Championship Series ratings released on October 19, I have begun to pull for the same thing I pull for every year: a complete BCS meltdown.
I favor a college football playoff so each year I root for a scenario that will so outrage fans, boosters, media, coaches, and anyone else that has any pull; that the system will be changed.
At this point, some undefeated seasons by Boise State and the University of Cincinnati seem like they could provide such scenarios. Cincinnati is a BCS school, so if the system would select a one-loss team over the Bearcats, their fans would be very upset. If a one-loss team from the SEC or Big 12 sits home while the Bearcats, from a Big East Conference that is perceived to be a step below those two conferences, those fans would be upset.
Championships should be decided on the field. As far as I'm concerned, college football's championship is still "mythical."
A few years after college I enjoyed a vacation in San Diego. I recall thinking every day there, weather wise, was what I would consider perfect by my Lexington, Kentucky standards.
So I would advise anyone who is thinking about attending college in San Diego to do so right away! Just kidding, but San Diego State does offer an attractive sports MBA.
Like other schools that offer a sports MBA, such a degree has the added benefit of versatility should a graduate one day decide to move out of sports management into a more general business field.
San Diego State also boasts an accelerated 18-month program and has partnered with the San Diego Padres. It certainly is an attractive program and I'm pretty sure you won't have to deal with any snow during your year-and-a-half there.
Apparent mental struggles for a couple of professional athletes reminded me of the importance of the sports psychology field.
The Cincinnati Bengals were forced to release their long snapper Brad St. Louis after the veteran consistently snapped high on field goal and extra point attempts. In the National League Championship Series, the throwing issues of Philadelphia Phillies second baseman Chase Utley have become an issue.
I've seen other athletes go through this and I've always thought it would be a very difficult thing to try to work through.
While the sports psychology field involves more than working with such specific cases, it has always interested me how top athletes can suddenly develop apparent mental struggles when it comes to execution. I should point out, that sometimes these problems turn out to be physical in nature and that could be the case with either of these athletes.
As I don't know much about this field, I posted a very general introduction with links to more information on graduate programs in this field. I plan to do some research and profile some of the top schools that offer this type of study.